FYI.

This story is over 5 years old.

Entertainment

Upload Yourself into This Fashion Shoot

Using some inventive coding, James Hennessey and Freel & Gorse came up with this shoot, which pulls pictures from Instagram that correspond to specific hashtags, then layers them underneath the photos.

"ALIENS" Adidas x Jeremy Scott dress

PHOTOGRAPHY: FREEL & GORSE
CODING: JAMES HENNESSEY
STYLIST: KYLIE GRIFFITHS

Stylist Assistant: Hannah Gooding
Makeup: Amy Conley
Hair: Rebecca C Amoroso
Models: Jessica Peel from M and P, and Nina from Profile

The fashion industry is a very discriminatory one. You've seen The Devil Wears Prada, right? Well, literally everyone in fashion—designers, photographers, models, stylists, PRs, editors, people employed to blend flaxseed smoothies for editors—behaves exactly like Meryl Streep in that film. So it's little surprise that making your way into a fashion editorial isn't exactly the easiest thing to do.

Advertisement

However, we've decided to democratize that process. Using some inventive coding, James Hennessey and Freel & Gorse came up with this shoot, which pulls pictures from Instagram that correspond to specific hashtags (the ones in the credits for each shot), then layers them underneath some photos they took of models wearing an array of sportswear and see-through skirts. So if you want to see your face wedged behind that girl above, for example, upload a picture with the hashtag "aliens."

Or, if you'd rather just enjoy the spectacle, you can keep refreshing the page and watch the images revolve and revolve and revolve.

Click through for the rest of the shoot.

"WEED" Adidas T-shirt and tracksuit bottoms; Reebok shoes

"CARA DELEVINGNE" ASOS top, Ashish pants

"CATS" Antipodium dress

"FOOD PORN" Urban Outfitters top, Christian Cowan-Sanluis skirt

"JAMES FRANCO". American Apparel top, Christian Cowan-Sanluis skirt

"SELFIE". Ellesse T-shirt

"TRIPPY". Nike top; Beyond Retro dungarees