Snoop Lion's video for his single "Here Comes the King" is an epic antihater anthem and a celebration of peace, love, and unity. From the forthcoming album Reincarnated, out April 2013 on RCA/VICE.
Video director Andy Capper had this to say:
"We shot this video in the Trident Castle in Port Antonio, Jamaica. VICE cofounder Suroosh Alvi took us there over New Year's to get the Reincarnated teams of VICE and Snoop's management company, Stampede, together over the festive period. It was the best time ever."
The video is made up of performance shots in the castle, cut up with scenes from the Reincarnated movie, which is out in US theaters on March 15. UK release is March 22. The DVD will be released on April 16. Cowritten by Angela Hunte, author of Jay-Z and Alicia Keys's "Empire State of Mind."
Director: Andy Capper
Director of Photography: Nick Neofitidis
Producer: Codine Williams
Executive Producers: Suroosh Alvi, Ted Chung
Editor: Drew Bolton
A&R: Justin Li
TM: Kevin "Killa Dilla" Barkey
Thanks to RCA, VICE, Stampede, Cashmere, Carleene Samuels / Creative Source / Prana Lifestyle, Jay Wills, Willie Toledo, the Jamfit Cheerleaders of Kingston, Gee Jam, Jon Baker, Steve Beaver, Trident Castle staff, Juliette Eisner.
Pakistan flag photo by Willie T.
Check out Snoop Lion's video for "Lighters Up," here.
More From This Show
-
Danny Brown and Andrew WK's Guide to VICE Parties
VICE UK threw a party to celebrate their 10th birthday last night and it looks like things got a wee bit out of control. Andrew WK and Danny Brown were there and they recorded their very own guide to
-
Turbonegro - "I Got a Knife" Music Video Premiere
VICE's own Andy Capper got all stabby with the Norwegian deathpunk psychos, Turbonegro, for the music video of their new single "I Got a Knife." Andy directed the video on the Lower East Side and had
-
Music Video Premiere: Leo Justi - "O Homen Mau (Sniper Queen)"
Patrolling the rooftops of Rio de Janeiro, Sniper Queen wears his unmistakable fur coat and shiny wrestling tights, portraying himself as a superhero with a sniper rifle.
-
Zombie Toddlers Own the Streets in HEALTH's New Short Film
HEALTH has teamed with directors David Altobelli and Jeff Desom to produce a short film structured around "Tears," a cut off the soundtrack for 'Max Payne 3.' Just in time for Halloween (and Hurricane…
-
Die Antwoord - "Fatty Boom Boom"
"Fatty Boom Boom" is a bright and colorful African adventure, complete with wild animals, zef savages singing and dancing in the streets, and a special guest appearance by a sneaky little prawn star.
-
One Man Metal
We interviewed three enigmatic solo artists—Leviathan, Striborg, and Xasthur—who produce black metal on the margins of society. These are men who don’t just play the music, but also embody what it ref…
-
Do Cute Cats Like Gangnam Style?
The entire Internet is losing its hive mind for K-Pop genius Psy and his breakout hit, "Gangnam Style." But here's the thing: The Internet is like 99% cats. So we decided to ask a bunch of adorable wi…
-
24 Hours with Odd Future in NYC
Noisey followed Tyler, the Creator and the Odd Future crew around NYC for a day. The guys heckled tourists in Times Square, raised hell at MTV's studios, and rolled around town on those goddamned skat…
-
Tusson - “Oh Gosh / We Run the Road”
Last week we premiered the new video for Vybz Kartel’s 'My Crew,' which is from the Mixpak / VICE release 'Kingston Story.' After we’d finished making that track, one of the guys from Gaza approached…
-
Vybz Kartel - "My Crew" (Official Video)
This video was shot by Danilo Parra and VICE Global Editor Andy Capper, who told us they put this thing together on a budget of "like $200." They produced the video way out in the Portmore area of Kin…
-
Hamilton's Pharmacopeia: Tanks for the Memories
What happens to the mind, body, and spirit while inside the tank.
-
VICE News: This Is What Winning Looks Like
A documentary about the ineptitude and corruption of the Afghan security forces.
-
Question of the Day: How Would You Feel if Your Mayor Smoked Crack?
"I would be surprised."
-
VICE News: In Saddam's Shadow
A tour of a city that used to be covered nonstop in the American media.
-
I Went Snooping Around Nicolas Cage's House
And it was kind of upsetting.
-
Far Out: Agafia's Taiga Life
Agafia is the last surviving Lykov, remaining steadfast in her seclusion.
-
Noel Rodo-Vankeulen's Photography Is from Another Dimension
It appears that some of these shots were taken on the moon.
-
Tubesteak: How to Hone Your Gaydar to Perfection
First and foremost, let me say that butch gay guys are the hottest men on Earth. Period.
-
Meet the Malaysian Neo-Nazis Fighting for a Pure Malay Race
They realize that Nazis generally don't like Asian people, but apparently that doesn't matter.
-
Thought and Memory
Back in 2008, when my first novel came out, my publisher sent me on a West Coast tour.
-
Saudi Arabia Isn't Having a Feminist Revolution
Weirdly, Saudi photographer Nouf Alhimiary thinks being allowed to cycle doesn't count as women's rights.
-
Weev Is Being Treated Horribly in Prison
Weev is sharing a 10x10 cell in solitary with a cellmate.
-
The Feds Are Making It Hurt in Every Way Possible For Weev, But for What?
A #weevroadtrip to the Pennsylvania prison where the hacker is being held.
-
The People VS Flatbush Zombies
It's Flatbush Zombies turn to wade through comments.
-
Hearing from Three Guantanamo Bay Prisoners Who've Been on Hunger Strike for 100 Days
What life is like inside the prison camp.
-
Noel Rodo-Vankeulen's Photography Is from Another Dimension
It appears that some of these shots were taken on the moon.
-
Thought and Memory
Back in 2008, when my first novel came out, my publisher sent me on a West Coast tour.
-
Ethical Hackers Talk Internet Terrorism, Anonymous, and DDoS Attacks
So I spoke to a couple of guys who helped me understand it a little better.
-
Rev. James Logsdon Doesn’t Know Art, but He Knows He Likes Racist Art
If You’re a Big Racist, This is Your Kind of Art
-
Rachel Wotton Screws Disabled People Literally, but not Figuratively
Sex Workers and the Disabled Have a Lot in Common
-
Love Marcus: Big Dogs and Hot Tubs
Marcus Picks Up Right Where he Left off: Detroit.
-
We Went to Wee Waa
The local paper read 'Dog Jumping and Daft Punk'.
-
I Went Snooping Around Nicolas Cage's House
And it was kind of upsetting.
-
Weirdo Club
Things get weird when somebody breaks out the unholy fermented ichor.
-
VICE News: Teenage Riot - São Paulo
The fight for a free pass on public transportation in São Paulo is not only for students anymore.
-
Rob Ford, the World's Greatest Mayor, Smokes Crack
What's the big deal? Everyone finds themselves in this position once in a while.
-
VICE News: Triple Hate - Trailer
A doc about Nathan Bedford Forrest, the Memphis City Council, the Klan, and the Crips.
-
Art Talk: Matt Mignanelli
A chat about his work, life, and strong American work ethic.
-
The Mercy Rule: Hearing the Spurs
They're not too boring; you're too young.
-
Pigeon Racing Is a Dying Sport in Canada
We hung out with one of Toronto's finest pigeon racers to find out why anyone would want to pigeon race.
-
Suck on the Monolith
Ken Baumann's first novel is, in short, fucked.
-
VICE News: This Is What Winning Looks Like
A documentary about the ineptitude and corruption of the Afghan security forces.
-
A Few Impressions: 'Gatsby'
In the end, Luhrmann made it work, and that’s all that matters.
-
Why Don’t Dudes Like My Crotchless Panties?
Crotchless panties make me hornier than a nude Jake Johnson offering me a burrito.
-
The Cute Show: Capybara Bathhouse!
We met a herd of capybara who love to take dips in the park's hot springs.
-
Austerity's Drug of Choice
Greece's infamous new drug, sisa, is meth mixed with filler ingredients like battery acid.
Related Shows
-
Marshall Headphones: On the Road
Paying tribute to the unsung heroes - the roadies.
-
Spanning the globe for tunes and their makers.
-
VICE's New Music Channel.
-
Entering the dark caves of our favorite bands.
-
Special music for special music lovers like you!
The Wizard of the Saddle Rides Again
The Dark Specter of History in Memphis 
Hung Like a Gastropod
The Rigors of a Snail-Genital Illustrator 
Austerity's Drug of Choice
Sisa Is Nasty Shit 
This Is What Winning Looks Like
Chaos and Corruption in Afghanistan 
The Fat Farms of Mauritania
Pack on Those Pounds, Ladies 
Jerks Are Exploiting Cambodia's Orphans
Get It Together, People 
Comments