teddy roosevelt

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  • The Great Lost Expedition Brand

    In 1903, during an Arctic mineral-hunting expedition, an geologist by the name of Ben Willis discovered that most clothing doesn’t hold up in 100 mph winds and -60 °F temperatures. Ben returned to New York and started designing garments that could...

  • In Which Big Game and Eugenics Go To Washington: or, Environmentalism Is Born (Part One)

    In the aftermath of a rollicking dinner party in 1887, Teddy Roosevelt and his friends decided to start a club. It would be devoted to their shared passions: the thrill of the chase, pitting nature against human daring and ingenuity – a club for big...