Salutations, reader! Prime Day has practically become a federal holiday in America for its absolute blowout of deals, deals, and more deals. You probably know how Prime Day works by now, but in case you need a refresher, it’s a two-day, industry-wide event when Amazon—and now, many, many retailers that aren’t Amazon—offer prices lower than the rise of Christina Aguilera’s jeans in 2001. What’s marked down? Everything from Apple products and mattresses to furniture, vibrators, cookware, and fancy skincare are part of the Prime Day deals. The whole tamale!
Prime Day is known as the other Black Friday, but this year we’re getting another early Prime Day-esque event just in time for spooky season, formally known as Amazon’s Prime Early Access Sale, and it will be unfurling this week, from October 11 to 12, with markdowns on electronics, appliances, personal care products, beauty stuff, and home goods.
So let’s say you want to visit the mothership, Amazon itself, and partake of this extravaganza. First off, we know: Amazon is a very complicated, goliath retailer, indeed, and our very newsroom is often at the forefront of those stories. But whatever your stance on Bezos’s superstore, the money-saving opportunities of Prime Day can make it very tempting—and honestly, quite a few of us partake in the bargain-hunting. Many of us have been there; you see a super-hot deal, or need something to come (for sure) within a couple of days, or your local mom-and-pop shop doesn't have what you’re looking for. And, despite the fist-clenching incurred from Jeff Bezos's mega fortune while the rest of us drown in student loan debt and prepare for a maybe-recession, sometimes, Amazon feels like the move.
There are tons of folks who are gonna hit this bonus 48-hour Prime Day, and hit it HARD (the number of items purchased as part of Prime Day in 2022 was a whopping 300 million), no matter how much they think Bezos is a money-hungry cartoon-villain dork. Of course, some people abstain from shopping at Amazon entirely (cheers), but the reality is that most people we know partake in a Prime'd set of headphones here, an impulse-purchased Sunset Strip groupie memoir or grip of nondescript socks there. (If you never do anything even slightly morally dubious in the name of personal convenience or pleasure, well, salutations to you.)
All that said, we’re here with a list of all the best Prime Early Access Sale deals on Amazon, including massive savings on legit-good products that make it all worth it. This one's for those among our readers who feel they absolutely must get those deals, deals, deals. And we know you're out there with your arms and [redacted] wide-open for the best luxury vibrators and sex toys that are also hiding on the site.
Here you go: the best Prime Early Access Sale deals that are actually worth buying during the sale. (Don’t forget to periodically check back throughout the day, since we’ll be updating this page with all of the best deals as soon as they roll in.)
The Best Cooking & Kitchen Gear Prime Day Deals
We've had a bunch of these kitchen appliances on our wishlists for a while, because there are few things in life that provide us with as much genuine satisfaction as a sexy, idiot-proof Breville espresso machine or chef-worthy bread knife. We’ll also be filling our carts with a 41% off Lodge cast iron bundle, which is worth the existential crisis, bakeware sets, KitchenAid mixers, the TikTok-famous bagel guillotine, and up to 40% off Vitamix blenders.
The Best Tech & Gadgets Prime Day Deals
In the words of Rihanna in that one Calvin Harris song, this is what you came for: affordable electronics. I mean, people have literally been trampled to death in the name of holiday mega deals on flat-screens or whatever, which makes occasionally shopping on Amazon really seem not that bad as far as savings-driven crimes go. Anyway, we waded through deals, deals, deals and just pulled out the truly, truly BIG savings and best markdowns that are rolling out for the Prime Early Access Sale. If you've been needing to upgrade your TV, tablet, laptop, headphones, or home stereo equipment, today's probably the day. After all, you don't want to have to fight for your life at Best Buy come November 26. This is way easier!
$124.98$74.98 at Amazon
The Best Home and Decor Prime Day Deals
It’s time [torches saggy couch]. We appreciate how well our street furniture has served us over the years, but we can’t handle another season of crummy, small couches and crappy clothing storage. Luckily for you and your Tinder date, Amazon is filled with great mid-century modern furniture for making out on and plenty of affordable sofas that look expensive.
The Best Mattress and Bedding Prime Day Deals
We’re grown now, jabroni. It’s time to get that mattress off the floor, get it a waterproof protector, and start paying our taxes in something other than gold bullion. Luckily, Amazon is flush with plush deals on mattresses, silky pillowcases, and bedding during the Prime Early Access Sale, so you can curl up in linen bedding that looks expensive, wicks away moisture (a must for hot sleepers), and will give you sweet Minion soda (it’s real, we swear) dreams.
The Best Skincare and Beauty Prime Day Deals
Many of us are intent on having our annual glow-up, whether that's with a hot net of new shrimp-core items or by slathering our face in expensive oils. Anyway, to each their own—but here are a few picks that stand the test of time and are a steal, from dermatologist-recommended sunscreens to the complete DHC skincare routine our editor Mary Frances “Francky” Knapp calls, “the easy, complete ride-or-die skincare routine for lazy people who don’t like stuffy scents.”
The Best Fashion Prime Day Deals
New pants, new life. Our wardrobe needs a little pumping up this summer, and the best Prime Early Access deals on fashion include ‘fits by coveted brands such as Rag & Bone, Levi’s, Calvin Klein, Carhartt, Reebok, and Ray-Ban, including high-tech sunnies that are enabled with video recording, camera, voice control, and phone call capabilities.
The Best Sexual Wellness Prime Day Deals
There’s nothing wrong with using “ol’ Righty” to spank the bank, but Amazon’s Prime Early Access Sale offers a tantalizing window in which we can scoop some of the most coveted sex toys and vibrators out there. And while Prime-adjacent events inspire quite a few epic sales from other sexual wellness brands, many of the most iconic sex toys will be on big promo during this autumnal Prime Time. The Satisfyer Pro 2 is one such icon, and a clitoral vibrator that has been described by Mary Frances “Francky” Knapp as “[having] cracked the design code on how to be a toy for both people with sensitive clitorises and those who want to get their pussy tenderized into schnitzel,” in her VICE review of the vibrator.
Lookin’ for some non-Amazon deals? Check out our seriously ginormous roundup of amazing deals this week that are a comfortable distance away from the realm of Jeff Bezos, including furniture, streetwear, electronics, and way, way more.
The Rec Room staff independently selected all of the stuff featured in this story. Want more reviews, recommendations, and red-hot deals? Sign up for our newsletter.