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The Creators Project

Phoenix Released a New Music Video with The Creators Project

Watch "Trying to Be Cool" here.

As if shooting a music video for a world-famous band isn't nerve-racking enough, the filmmaking collective CANADA upped the ante for Phoenix's "Trying to Be Cool," released today by The Creators Project. The video features two film crews tackling the impressive task of continuously swapping shots every 25 seconds. The video becomes a kind of cinematic relay race as filming passes back and forth between the two crews. While one camera shoots, the other preps the next scene. When the timer hits zero, the baton is passed whether or not the crew is ready. If they're not, the video cuts to black. Tough times for the crew; fun times for the viewer.

Read more at The Creators Project.