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The McGurk Effect, or How We Hear With Our Eyes

Nope, you can't always believe your ears, especially when your eyes get to have some say. Just watch that video above. The hypothesis of "visual dominance":http://motorchauvinist.blogspot.com/2010/06/visual-dominance-is-unreliable.html says that...

Nope, you can’t always believe your ears, especially when your eyes get to have some say. Just watch that video above.

The hypothesis of visual dominance says that when the brain is processing conflicting information from different senses, the eyes have it.

The phenomenon, known as the McGurk effect, was first noticed by Harry McGurk, a senior developmental psychologist at the University of Surrey in England, and his research assistant John MacDonald. They reported their findings in a 1976 paper entitled “Hearing Lips and Seeing Voices”, published in Nature, which you can’t read online, even if you were reading with your nose, because it’s behind a paywall (ask Larry Lessig about that, carefully.)