New Coke. McDonald's Arch Deluxe. The Microsoft Zune. These products are all frequently invoked as massive failures for some of the world's most omnipresent and lucrative corporations, which is why you may be surprised to find that the Zune music service still exists—at least, it did until today.
Introduced in 2006, way after Apple had already cornered the market with the iPod, the Zune somehow limped along for years until production was officially discontinued in 2011. Now the Zune music service is officially done for as well. Today was its last day.
Microsoft warned existing Zune users of the beginning of the end back in September, with a statement that reads, in part:
As of November 15, 2015, Zune services will be retired. You will no longer be able to stream or download content to your device from the Zune music service. However, Zune devices will still function as music players and any MP3 content that you own on the Zune device will remain there. You'll also be able to transfer music to and from your Zune player.
Zune users will now have their subscriptions morphed into Groove Music Pass subscriptions, a service that is also unlikely to fare well in competition with the likes of Spotify and Apple Music.
Rest in peace, friend. At least you tried.