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Vice Blog

GERMANY - BLACKED UP


We know the United Nations is dedicated to the brotherhood of man, and we don't keep meaning to call bullshit on them, but WHAT THE FUCK ARE THEY THINKING? A new ad by UNICEF Germany sees white kids smearing their faces with mud to show solidarity with African kids without access to education. One kid says: "I'm waiting for my last day in school. Children in Africa are waiting for their first one." Another says: "In Africa, kids don't come to school late, they don't go at all."

Let's pretend we don't see how degrading the mudding up is. And let's overlook the inaccuracy of saying Africa is completely illiterate. But can someone please explain why these kids are laughing and winking so much?

DOM TUNON