What the person running the Twitter account probably failed to realize is that most people's interactions with the cops fall into a few categories:1. You are talking to them to get help after you or someone you knew was robbed, beaten, murdered, or sexually assaulted.2. You are getting arrested.3. You are getting beaten by the police.In category 1, you are probably not going to be like, "Oh, let me take a selfie with you fine officers so I can remember this moment," and the other two categories are not things that the NYPD would like people on social media talking about. Additionally, the people who use Twitter a lot (and who aren't Sonic the Hedgehog roleplayers) are the type who love fucking with authority figures. In any case, #myNYPD quickly became a trending topic in the United States, largely because people were tweeting and retweeting horrific images of police brutality perpetrated by New York City cops. Here are some of the notable ones, starting with VICE's own Molly Crabapple tweeting a photo of her arrest at an Occupy Wall Street protest:
— NYPD NEWS (@NYPDnews) April 22, 2014
Here is a Twitter activist using sarcasm, a popular social-media strategy:
— Molly Crabapple (@mollycrabapple) April 22, 2014
— Cocky McSwagsalot (@MoreAndAgain) April 22, 2014
Hey, remember Kimani Gray, the 16-year-old who got killed by the police in 2013? Remember when people marched in protest of his death and the cops responded with stuff like this?
— Casey Aldridge (@CaseyJAldridge) April 22, 2014
Another bad thing that happened one time was when the officers on duty at the 2011 West Indian Day Parade starting grinding on some almost-naked dancers.
— DefendedInTheStreets (@KimaniFilm) April 22, 2014
This is a hashtag started by the NYPD, remember, and this is one of the hashtag's most popular photos:
— jujoffer (@jujoffer) April 22, 2014
Also remember that the idea behind this social media campaign was not, "Hey, people should tweet photos of the NYPD doing bad stuff to dogs."
— Occupy Wall Street (@OccupyWallStNYC) April 22, 2014
Anyway, Twitter is a great place. Just not for the NYPD.Follow Harry Cheadle on Twitter.
— Rami (@RamiSafadi93) April 22, 2014