Oh Lord, it's finally happening. The corporate cancer of advertising has breached the inner sanctum of sports and is hitting all the vitals. Lest you forget exactly who owns you, it's gigantic fucking companies.On Friday, Bloomberg's Scott Soshnik reported that the NBA has approved advertising on its jerseys for the first time. This news comes on the heels of the new "Official Pizza of Major League Baseball" and its evil spawn, the Papa Slam. Grand slams no longer exist. They belong to your favorite obese surrogate father Papa John now.BREAKING: .@NBA owners last night approved uniform advertising, sources say #sportsbiz
— Scott Soshnick (@soshnick) April 15, 2016
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MLB suffers the same advertising saturation as the NBA, if not more so. Now the league has taken a functional element of the game and renamed it? OK, forget the NBA jerseys, this is clearly the most egregious act so far. I'm not quick to call out 1984 Orwellian dystopian references, but owning the language of baseball? That's downright sinister. Not to mention the fact that "Papa Slam" sounds like a family reunion mishap, a disgusting sexual reference, or a combination of the two. Is it cool that baseball lets you get 40 percent off of a pizza? Sure. But this is a price too high to pay. Let's just leave the discounts, and keep calling them Grand Slams, and everyone can come away happy.With yesterday's #PapaSlam, you can enjoy 40% off regular-menu-priced pizza. Code: PAPASLAM https://t.co/VFtCMUnCTz pic.twitter.com/tdqV1ZEKS0
— MLB (@MLB) April 15, 2016