“Good Mythical Morning” is the most popular daily show on YouTube, and it’s getting even bigger.
With over 12 million subscribers, and 3.7 billion total views, the show’s hosts Rhett McLaughlin and Link Neal are an integral part of their fans’ weekday mornings. And thanks to YouTube funding, the show has recently transformed from 10 minutes of the hosts sitting on chairs made out of marshmallows and eating weird food to a much bigger variety show production.
Each morning’s show is now about 25 minutes of musical performances, celebrity guest stars, and even more weird food. That shift makes McLaughlin and Neal attractive for advertisers, especially because their content is family-friendly — assuming you’re okay with watching people eat congealed blood and scorpions.
But a lot of their fans are pretty angry about the increased production values, so much that the hosts have had to make a video acknowledging all the mean comments they’re getting.
VICE News visited the “Good Mythical Morning” studio in Burbank, California, to see what it’s like to bat first in the YouTube big leagues.
This segment originally aired November 13, 2017, on VICE News Tonight on HBO.