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Hi Kellogg's, Where's our Cash?

The other day we got sent some cereal.

The other day we got sent some cereal. Attached was a press release so bizarre and pretentious we can only assume that Kellogg's were embracing some new trend of reverse psychology PR and were hoping we'd take the piss out of it, it would go viral and become some edible version of "The Hoff" for post-ironic students. Well, OK Kellogg's, you win. We're writing about the only cereal that "surfs the youth culture wave". Unfortunately, in our opinion K Rave tastes like shit and it inflamed our intern's IBS. So, no one buy it, just click through and read the press release, then forget it even exists.

It's worth noting that this ketamine-themed cereal has the spookily rape-ish slogan "Dare to unleash the predator in you!" and the box is covered in milk sperms. Anyway, enjoy.

Just to reiterate: NEVER BUY THIS CEREAL. Have a banana instead.