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GIF Six-Pack: '1984' and the Surveillance State

It's the 32nd birthday of the Mac commercial that championed tech as anti-dystopian. Oh, those good ol' days.

by Beckett Mufson
22 January 2016, 7:00pm

Everything1s

The famous Ridley Scott-directed "1984" Mac ad—in which athlete, model, and actress Anya Major smashes an Orwellian propaganda film with a giant hammer—had its official Superbowl halftime debut 32 years ago today. Its overlying message, "1984 won't be like [George Orwell's dystopian novel] 1984," is ironic in retrospect, considering the tech industry's role in our current surveillance state. Fear and anxiety pervade our culture enough to manifest themselves in the freewheeling world of GIF art. From the likes of Everything1s, Scorpion Dagger, and Kidmograph below, check out a few of the most poignant examples charting Big Brother's rise in art, below:

FoxADHD

GIFnews

Scorpion Dagger

Kidmograph

30000fps

See more surveillance GIFs on GIPHY.

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Related:

Artist-In-Residence: Volcanic Surveillance Data as a Medium

Digging Up the Seedy Roots of the Surveillance Noir

A Flock of Surveillance Cameras "Nests" on the Beach

Surveillance Art and the Ethics of Looking

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