What Would Jesus Eat? How a Sketchy 'Biblical' Diet Was Sold to MAGA America
Inside the rise and fall of a popular diet marketed as "Donald Trump’s Plan to Make America Thin Again."
Turns Out Celebrities Aren't That Great at Selling Weed
Snoop Dogg, Ghostface Killah, and… Martha Stewart? As the legal weed market expands, brands want famous faces to promote their products, even if they’ve never smoked a joint in their life.
Brand Twitter Is Absurd, and It Will Only Get Worse
SunnyD tweets about depression. Steak-umm is lonely. Wendy's is sassy. Do we actually want our brands to be that "human"?
This Grandma Makes Thousands of Dollars Selling Moose Turds as Art
Behold the marketing genius of Maine's Mary Winchenbach, a miracle worker who built a thriving business out of poo and puns.
Talking to the People Who Promote Their Soundcloud With Viral Tweets
You've seen the replies – "Wow, this blew up lol. Well since y’all here *check out my music*" – but just how effective is this form of marketing?
Of Course Vancouver Would Have a Dude Selling $40 Hot Dog Water
It was an impressively elaborate troll.
VICE Is Nominated for 30 Webby Awards
We need your help to win all those shiny metal springs.
The Vice Guide To Rght Now
There's a Scientific Reason Why You Can't Stop Eating Salted Caramel
It's called "hedonic escalation."
How a Secret Society That Brands Women Sold Empowerment
Before she was branded, former Nxivm member Sarah Edmondson thought she would change the world.
Here’s How Far Young People Go to Find Housing
Finding a place to live can be worse than finding a new job. Welcome to the world of rental résumés.
I Tried All the Hangover Cures I Could Find
Don’t try this at home, kids.
We Went Down Arcade Fire's Fake News Rabbit Hole
The band has a new album coming out this week. Hmmmm.