Like it or not, football and the online world are now too closely entwined to ever come apart. Modern players have an Instagram profile to show you what they ate for breakfast and where to buy their £150 custom boots. Clubs have Twitter accounts that produce a never-ending stream of brand-friendly #banter. And how many fans consume the game itself online, be it through legit services or via dodgy (and often illegal) streams.
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In recognition of this, Graphic UNTD have produced a series of football kits in the style of the most popular smartphone apps. But is this just a bit of harmless fun, or a chilling vision of future football where Google own a club that play against Facebook FC? After all, who ever thought Red Bull would own a series of teams? Consider yourselves warned.
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