This article originally appeared on Noisey US.
After promising as much yesterday, Drake has released his new song, "Signs," in conjunction with Louis Vuitton. It plays out at the six-minute mark in the video above from Louis Vuitton's Paris Fashion Week show. Hey, check out their Spring/Summer 2018 collection! There's a denim fedora!
The track was produced by OVO member and perennial Drake collaborator 40. It's mellow, with Drake riffing on the merits and pitfalls of day-drinking: "Champagne with purpose while I'm yawning / You can't drink all day if you don't start in the morning / Lord forgive me, I can't take things slowly / No I'm goin' on them once I get going."
Listen to the track above and get more hats for your headtops.
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