A group of 23 A-list Hollywood celebrities, musicians, and sports stars have invested in the UFC. In doing so they have moved the sport closer to the mainstream – and ensured that Octagon-side tickets are now beyond the reach of the average fan.
Conan O'Brian broke the news on his show last week, explaining that the new parent company of the UFC – WME-IMG – collected a group of interested celebs, which will no doubt help the sport's publicity and continued integration into popular media.
The initial report made by the Wall Street Journal included a few of these names, but the UFC has since released the full list on its website. Here it is in all its glory:
Abel "The Weeknd" Tesfaye
LL COOL J
Robert Kraft (*Owner of Patriots, and CEO of The Kraft Group)