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VICE's Signature Beer Is Launching in the UK

Introducing Old Blue Last: our take on the perfect tinny.

With beer fuelling such a massive part of the history of VICE and what we do, it was only logical that we made our own. On that note, we proudly introduce Old Blue Last beer, pouring from crisp gold cans and kegs around the UK from this month onwards.

We named it after our Shoreditch pub, a venue that has been the debauched epicentre of East London for centuries thanks to lock-ins, house parties and legendary performances from artists like Arctic Monkeys, Florence and the Machine and Amy Winehouse. We hope our beer will inspire nights as great as the ones that have blessed those floorboards over the years.

Old Blue last will be available from October across pubs, clubs, bars, festivals and retailers around the country.

To get you in the mood, we're hosting the launch party of Old Blue Last beer at our namesake pub on Thursday the 19th of October. There's a ridiculously good line-up of bands and DJs, as well as free beer. Tickets are limited, but sign up via the DICE app to get your hands on some.