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The New Purge Teaser Features a Familiar Red Hat

The prequel trailer starts off like a standard political ad, before it takes a sinister turn.

by VICE Staff
Jan 31 2018, 9:55pm

What's not to like about the Purge movies? They're glorious, over-the-top bloodbaths set in a dystopian future where America legalizes crime once a year so people can let off some steam.

The original Purge kept things pretty contained, centered on a rich guy and his family stuck inside their house during the night of mayhem. But the subsequent sequels built the world out and doubled down on the ham-handed political commentary about jingoism, and that's when the series really came into its own.

The franchise has never been exactly subtle about its message (2016's Election Year ran with the tagline "Keep America Great"), but it seems like the next Purge movie is taking things to a whole new level. On Tuesday, Universal released a teaser trailer for The First Purge, and the thing takes a clear shot at Trump—complete with a familiar looking red hat sporting the film's title.

The new teaser starts off like a standard political ad, with a narrator talking over a slideshow of some patriotic imagery, before things take a sinister turn. "There's only one solution to keep our country great: a new tradition," the narrator says. "Participate today and nothing will make you prouder than when your boy looks up at you and says, 'Dad, I want to purge, too.'"

The First Purge is apparently going to be a prequel, telling the story of how the Purge first came to be, which makes sense seeing as how Election Year put an end to the annual murder spree once and for all. The First Purge is heading to theaters on July 4, naturally, unless America has voted to actually institute a Purge before then. Give the teaser trailer a watch above and marvel at how well it pairs with Tuesday's State of the Uniom.

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