Nintendo knows exactly how you're going to use your shiny new $300 Switch. You're gonna take it into the shitter and you're going to play it until your legs fall asleep.
New European TV ads for the Switch, the company's newest handheld gaming device that's set to launch in March, shows a guy playing Mario Kart 8 Deluxe with his friends while taking a crap. We see his hairy man-ankles first, pants around his feet, and then full glorious view of him rocking and rolling on the throne, face planted in the screen.
It might seem shocking now, but Nintendo's reaching out to its base with this one, calling back to the Wavebird wireless controller for GameCube ad from 2002. And if you've never spent hours of your childhood in the toilet clutching a Game Boy while your parents yell at you to get out, you're lying.