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Food by VICE

Could Fish Head Ice Cream Be the Next Big Thing?

This is what happens when you send a bunch of top-tier chefs a picture of a fish head swallowing a Maraschino cherry. It will separate the stubborn old guard from the out-of-the-box brains of culinary genius.

by Xavier Aaronson
Oct 10 2014, 5:53pm

Welcome back to Seriously, Though, Who Is This?, a new column by fearless contributor Xavier Aaronson, who anonymously texts strange and confusing culinary-related imagery to unsuspecting victims in order to uncover various aspects of the human psyche and the power of visual communication. Oh, and most of these strangers are usually high-quality chefs. Enjoy.

This is what happens when you send a bunch of top-tier chefs a picture of a fish head swallowing a Maraschino cherry. It will separate the stubborn old guard from the out-of-the-box brains of culinary genius.

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