Remember when coffee was something mums drank out of chipped promotional mugs and dunked stale Hobnobs in? Or the lingering scent of Nescafe on your English teacher's breath?
It can also get pretty fucking stupid. Not content with the "deconstructed" flat white, caffeine-free (but pretty!) blue latte, or even the perennially popular Pumpkin Spice Latte, one cafe in South Korea is now trying to make meringue coffee happen.
As The Independent reports, Take Out Drawing cafe in Seoul has begun serving its espressos topped with huge mountains of meringue. The meringue doesn't melt, so customers can break off pieces and dip them into the coffee for a delicious egg white and sugar-infused cup o' joe.
Unsurprisingly, the coffees have been a hit on Instagram.
Will drinking coffee buried beneath something that would look more at home on the head of a Yu-Gi-Oh character catch on in Western cafes? It certainly wouldn't be the weirdest way we've consumed our macchiatos.