Mark Copyranter Duffy

Stuff

Social Media Dipshits: Stop Treating Us Like Fuckwits

And stop calling yourselves "social media snipers," "digital Sinatras," "digital inventionists," "technology whisperers," "content kings," "brand activators," "brand pollinators," and "change agents" (all terms pulled from actual Twitter bios of social...
Mark Copyranter Duffy
4.8.14
Stuff

Here are Some of the Best Ads of 2014

Here are some ads that did not make me want to poke out my eyes with a Dixie® knife.
Mark Copyranter Duffy
3.31.14
Stuff

Think You Can Write Better Ads Than Convicted Felons?

Two young copywriters from San Francisco are working with inmates to create speculative advertising through a project called “Concepting with Convicts.”
Mark Copyranter Duffy
3.18.14
Stuff

Ad Agencies Have No Idea How to Talk to Women

If you are a woman, chances are you’re not also a creative director at an advertising agency. Good for you! It is one of the most useless corporate jobs ever created.
Mark Copyranter Duffy
3.11.14
Stuff

American Car Ads Are an Embarrassment

During the Oscars last night, Cadillac aired its controversial new “American exceptionalism” commercial, which premiered during the Winter Olympics. It features actor and devout Catholic Neal McDonough perfectly cast as “Arrogant American Asshole...
Mark Copyranter Duffy
3.3.14
Stuff

The Greatest American Copywriter Wasn’t a 'Mad Man'

Tom McElligott is the Midwestern son of a preacher. As an adman he was shy, not boastful. He vomited before client presentations—not from liquor like that hack, Don Draper, but from fear. Fear that this new client wouldn’t have the balls to buy his...
Mark Copyranter Duffy
2.24.14
Stuff

Social Media Managers Are Dipshits, Continued

The men and women who make up the “digital creative class” are a disgrace to their forebears. The industry, as it stands right now, has the imagination of a sheet of drywall. They have managed to create an atmosphere where even the laziest, most...
Mark Copyranter Duffy
2.19.14
Stuff

Very White Ad Agency Creates Whitest Valentine's Day Ads Ever

Aside from jewelers, the other big early February advertisers are, of course, flower-delivery companies. The biggest—Florists’ Transworld Delivery—just released four new commercials, all featuring generic, white, hetero, annoying-as-humanly-possible...
Mark Copyranter Duffy
2.10.14
Stuff

The Only Good Super Bowl Ad Didn't Air

The tank of creativity that traditionally fuels Super Bowl ads was running on fumes last night. The lazy, unimaginative spots were too numerous to delve into here, so let's focus on the one commercial that got it right: Doritos' "Finger Cleaner."
Mark Copyranter Duffy
2.3.14
Stuff

What the Hell Happened to Apple's Advertising?

Last week marked the 30th anniversary of “1984,” the Orwellian commercial that introduced the Mac computer to the world. It started the grand American tradition of spending staggering amounts of money on Super Bowl ads, a custom that will be carried on...
Mark Copyranter Duffy
1.27.14
Stuff

New Zealand Knows How to Terrify Its Citizens Into Driving Better

Earlier this month, a New Zealand anti-speeding commercial went viral, and for good reason—it is probably the most creative and effective ad for slowing the fuck down that has ever been made. But it is only the most recent standout commercial produced...
Mark Copyranter Duffy
1.20.14
Stuff

Who Is the Biggest Advertising Asshole of the Month?

January isn’t even half over, but consumers worldwide have already been assaulted by a cavalcade of commercials, magazine ads, and tweets that assume they are all a bunch of halfwits.
Mark Copyranter Duffy
1.14.14
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