Oobah Butler


Oobah Butler's Guide to Faking Your Way to the Top

Read an excerpt from the VICE writer's new book, 'How To Bullsh*t Your Way To Number 1: An Unorthodox Guide To 21st Century Success.'
Oobah Butler

I Sent Fake Versions of Myself on TV and Everyone Fell for It

I'm no good at doing press for my shed story, so I thought it might be fun to get some other people to do it instead.
Oobah Butler
Jake Lewis

I Invented a Fake Friendship with Russell Brand to Get Free Stuff

Armed with Instagram, a look-alike, and a face-swapping app, I managed to swindle free pizza, clothes, and even a hotel suite.
Oobah Butler
the internet

A Time Line of the 24 Hours After I Went Viral

I made my shed the top-rated restaurant in London on TripAdvisor. This is what happened afterward.
Oobah Butler
michelin guide

I Made My Shed the Top-Rated Restaurant on TripAdvisor

And then served customers frozen dinners on its opening night.
Oobah Butler

I Let My Instagram Followers Dictate My Life and Ended Up in Another Country

Via a Scientology center and a private event at a Russian art show.
Oobah Butler

I Bullshitted My Way to the Top of Paris Fashion Week

And in doing so, made a market stall jeans brand the toast of PFW.
Oobah Butler

Why Has Fatboy Slim Invited Me To His House To Eat Paper?

He’s been DJing for more than two decades, so we talked about a lot besides that.
Oobah Butler
Great Personal Journeys

I Tried to Complete That Viral Urban Outfitters Bucket List in a Day

1: Go to a party. 2: Have sex. 3: Give two blowjobs.
Oobah Butler
Glastonbury 2017

From Glamping to Blocked Coke Shits: How the Other Half Lives at Glastonbury

What is the version of the elite? And who is pushed to the margins of festival society? I went on a mission to find out.
Oobah Butler
fidget spinners

I Became a Fidget Spinner to Try to Understand Fidget Spinning

I couldn't fathom why so many people had fallen for the craze. Then I fell in love with it.
Oobah Butler
Glastonbury 2017

Radiohead Fans Are Unbearable But Quite Hard to Fool

I learned this the hard way via a "rumored" secret Glastonbury set.
Oobah Butler