Mary Huang is a co-founder of Continuum Fashion along with Jenna Fizel. They’re a fashion label whose founders come from a background in interaction design and architecture, which has given them a unqiue perspective when it comes to how they design their garments. Their approach is to utilize the hive mind of the internet along with web applications to allow consumers to create their own designs using software.
Coming across like a Google Chrome experiment, their DIY little black dress, called D.dress, allows users to create their own version of this wardrobe staple by drawing it on a model using triangulated forms. Advancing on the theme of crowdsourcing the design process, their latest project CONSTRVCT allows users to create their own clothes using an online app with a 3D interface. “When you’re building something like this, do you build the platform or do you build the object?” asks Huang. “We choose to build the platform because of the creative force of the community.”
Read more over at the The Creators Project.
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