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Tech

You're Trapped in a Filter Bubble, and Your News Feed Isn't Really News

You may not have seen one of the most important TED talks this year, by Eli Pariser, because Google or Facebook, our ever-so-helpful information tailors, have sealed you inside one of these pesky filter bubbles. Or, as one comment on YouTube puts it...

You may not have seen one of the most important TED talks this year, by Eli Pariser, because Google or Facebook, our ever-so-helpful information tailors, have sealed you inside one of these pesky filter bubbles. Or, as one comment on YouTube puts it, “digital penitentiaries where you decorate your cell with your inclinations and seal it with your complacence.”

That may seem a tad extreme after a cursory glance at your News Feed or your Twitter stream. Then again, perhaps the prison metaphor works well if you consider how carefully surveilled we are by our Silicon Valley guards. Just be glad you can still take a shower in peace, listening to your NPR iPad app, playing only the shows you want to hear.

Just kidding guys. Everything is fine, according to all of the Tweets I’m seeing here. Including the news that Eli’s book comes out this week.

Connections:
Copyright bubble: Lessig: Copyright isn’t just hurting creativity: it’s killing science
Prison ads: In Search of the “Ultimate Captive Audience,” Advertisers Go To Jail