Fashion Issue Extra: Igor Dewe's Videos Are as Crazy as His Shoes

Before we were introduced to maker of the least boring shoes in the world, Igor Dewe, words like "fashion film” and "performance art" made us think of pretentious people confusing pointless acts of whimsy for groundbreaking social commentary. Sure, Igor's French, but his videos mess around with conventions in the best possible ways. They'll make you ask questions – questions like: “Did he just make that glass of juice with his dick?”

Below are our favourite Igor Dewe videos. Give them a watch and maybe those insane shoes you just read about in the Fashion Issue will make a bit more sense.

The Little Sand Castle,

video by Maja Bergström

Selling My Juice,

video by Maja Bergström

Fashion Carwash, video by Maja Bergström

Read Milène's interview with Igor from this month's fashion issue here.