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John Holt: I went to Brighton to study fashion design because I wanted to be the tailor who made the suits for the Lamborghini Diablos of Savile Row. But when I sat down at a sewing machine I realised I couldn’t sew.In my final year I went to see Jason Evans give a talk at his exhibition "Nothing Is in the Place" at Brighton Photo Fringe. Not only did he introduce me to a bunch of 90s documentary-style photographers, like Nigel Shafran, Corinne Day, Ken Grant and Tom Wood, but he explained the difference between fashion and style. That hit me right between the eyes.I’d spent three years trying to figure out how I could fit into this fashion course, and it was at that moment when I realised that I didn’t have to worry about the industry or the clothes; I could just produce something that was a reflection of my style and what I was into. It had been a while since The Face, and I couldn’t really relate to the current crop of "fashion magazines", so I wanted to make something for me and my mates.
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LAW is about documenting the overlooked, and giving people a sense of belonging and recognition that perhaps they wouldn’t normally receive, but no less deserve. People who may not be at the forefront of fashion, but have a very particular aesthetic in their own right. I think it's vital to build these archives of real, historic British characters before their distinct style changes and their language is lost.Who's the most interesting character you've met so far?
I interviewed Dave "Boy" Green for the latest issue, who’s a famous local boxer from The Fens, which is the flat farming area of East Anglia where I grew up. His nickname was "The Fen Tiger" for the relentless way he came forward in a fight, and his shots were labelled "The Muck Spreader" and "Carrot Cruncher" for the style and ferocity at which they were delivered. He won the British and European light-welterweight titles during the late-70s and early-80s, which is regarded as the strongest era in the welterweight division’s history. It was a pleasure to shake his hand, and, as I only grew up down the road, it doesn’t really get any bigger than that to me.
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I call Elliot Kennedy the sharpest shooter in town, because he wears Bass Weejun loafers with no socks to shoot in – the photograph’s got style before it’s even been taken. Elliot shot the cover story at the greyhounds in Peterborough. We wanted to go and document the dogs because we realised how little we knew about the sport, but how much we wanted to know. My friend Billy came with us and made a film about a bookie at the stadium called Maverick. When we were there we met our model, Jake Beeby, who works in the restaurant at the stadium. We always make a bespoke piece for the cover, and the top that Jake's wearing is a patchwork of the different coloured coats that the greyhounds wear to race in.

The boys back at home, my mum who taught me to see beauty in everyday things, and my older brother, who introduced me to all the finer things in life; Evisu, Stone Island, Joop, Nicky Blackmarket, first cars, fast cars and Seat Ibizas with six-disc CD changers. The aim was to make a magazine that was accessible. We've just made this issue free and distributed thousands of copies to five major cites in the UK, so I hope we can inspire some of the people who have inspired us along the way.
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LAW's not Homes and Gardens or Fantastic Man. It’s made by a group of young contributors who are working hard to get on and get by. It couldn’t be any more personal. Once we did a series on the bouncers of Bond Street, who stand in all the doors of the high-end boutiques. We shot them through the glass from the street, because that’s the only view I’ve ever seen of them. I’ve never been in those shops and they don't particularly interest me. Perhaps one day they will, and then I’ll start writing about Lanvin and Longchamp. But for now I’ll leave that toother magazines.Cheers, John. Pick up a copy of LAW here. @MillyAbraham / @LIVESANDWORKSPreviously: 'A Nice Magazine' Does Exactly What It Says on the Cover
