Last night we were invited to the W New York to experience Casino Diabolique—the hotel's latest collaboration with world renown artist Desi Santiago who's also worked with Marc Jacobs, Louis Vuitton, and Alexander McQueen. In the W's case, Desi has transformed several spaces within the W to create an interactive multi-sensory casino experience that manipulates light, sound, scent, and performance.
We usually try and steer clear of PR circlejerks, but Casino Diabolique's clever narrative kept us entertained long enough to run through a couple bottles of Veuve Cliquot. The dim lighting was reminiscent of My Bloody Valentine's Loveless cover art, the dealers resembled something out of Twin Peaks, and the wardrobe was curated by Hood By Air. So much so that we sat and waited for a midget to appear through the red velvet curtains and tell us that our favorite gum was back in style.
Instead of spoiling the entire narrative for you, enjoy the pictures above and read what the W's General Manager had to say about it:
"We partnered with Desi to deliver an engaging and over-the-top experience that would entice our international W guests and even the hardened New Yorker who has seen it all before. Casino Diabolique touches upon all of W’s passion points—music, fashion, and design—by transforming our Extreme WOW suites into a unique casino experience with an exclusive soundtrack created by Azari & III as well as a wardrobe curated by Hood By Air."
November 15 - 17
at The W New York
541 Lexington Avenue
New York, NY 10022
Casino Diabolique is free and open to the public. To check availabilty and RSVP go here.
To stay up to date with the latest news on the installation follow The W on Twitter.