CREATED BY BUD LIGHT AND VICE DIGITAL SERVICES
Ben Colen is a Los Angeles based photographer. He is also a diehard Patriots fan but did his best to keep quiet about it during this job.
"Meeting all the fans on this shoot definitely gave me an appreciation for the passion people have for their teams. One of the most entertaining things was going out to shoot the fans in their different getups. People walking by would be intrigued, amused or in some cases they'd talk trash (if they rooted for a rival team). The most intense and happy responses though, were for Wilson the Pony. We shot in the neighborhood right outside the Seahawks stadium, and we could not get 5 feet without people asking to take pics and selfies with Wilson. It was pretty amazing."
See more of the Hall of Fandom here.
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