Everyone is flipping their lids over The Hunger Games but why hasn’t anyone come up with a cool name for this phenomenon? Stay starving! Who’s hungry! I’m famished! Feed me! I guess the parallels don’t really allow for this type of marketing.

Anyhooch! We’re giving away a copy of the first book signed by some of the cast, so if you want to win it and take it along to read eagerly when you see the premiere tonight (obviously you’ve already bought the tickets?), email your info to: contests.canada@vice.com