"They're like, ‘Here, drink this!’ And you do it and you're like, ‘What the fuck?’
According to Fergus Henderson, you just need two ingredients and some ice. It's magic.
"No, the world will never run out of Jägermeister."
Sazerac, the company that owns Fireball, is accusing Brown-Forman, the company that owns Jack Daniel’s, of using Google AdWords to buy keywords that would usually direct Google users toward Fireball but instead pull them toward the Tennessee Fire.
In the tiny town of Gagliato in southern Italy, I met a local chef who makes crema di limoncello that will stop you in your tracks. The strangest part? She doesn't even drink.
Father Michael Holleran—an American monk who oversaw the production of 400-year-old Chartreuse liqueur by the Carthusian Order in France—says that the traditions of alchemy, distilling, and the search for the Holy Grail are all inextricably linked.